The Gap in Your Security: Why Agencies Need to Take EASM Seriously

Your users are the biggest risk to your security. They’re not malicious—most of the time, anyway—but they’re human. And humans make mistakes. Enter EASM.

The Gap in Your Security: Why Agencies Need to Take EASM Seriously
The Gap in Your Security: Why Agencies Need to Take EASM Seriously

The Gap in Your Security: Why Agencies Need to Take EASM Seriously

If you're running websites, managing ERP or MRP systems, or even just handling a basic e-commerce platform, you’ve likely convinced yourself that your security setup is solid. Maybe you’re using Cloudflare or relying on whatever security features are baked into your hosting platform. That’s cool—it’s better than nothing. But let’s be real: it’s not enough.

The Reality Check: Your Security Isn't as Tight as You Think

Here’s the thing: I’ve worked across the entire spectrum of hosting environments. Whether it’s something simple like Bluehost or enterprise-level Kubernetes (K8s) clusters, the story is the same. The real problem with security isn’t your infrastructure. It’s not even your platform.

The issue is the people using it.

Your users are the biggest risk to your security. They’re not malicious—most of the time, anyway—but they’re human. And humans make mistakes. Here are just a few ways those mistakes pile up:

  • Uploading questionable files: Users treat cloud systems like Dropbox, throwing anything and everything into the mix, without considering security policies.
  • Careless email practices: Sending sensitive information to the wrong people? Forget BCC—let’s CC the whole company while we’re at it.
  • Password reuse: How many times have you reminded your team not to reuse passwords? A hundred? A thousand? Still, it happens.

Small errors like these accumulate over time. One file uploaded with an incorrect permission setting or a single mistyped email can be all it takes for an attacker to find a way in.

You Can’t Fix What You Can’t See

The problem won’t go away until you can pinpoint its source. And that’s where most agencies fail. Sure, you might have firewalls, VPNs, and encryption. But none of that matters if you don’t have visibility into your attack surface.

What’s an attack surface?
Think of it as everything that’s exposed to the outside world. Your websites, APIs, cloud assets, and even user behaviors—all of it forms your attack surface. If you’re not actively monitoring it, you’re playing defense in the dark.

Enter EASM: The Tool You Didn’t Know You Needed

To truly tackle these problems, you need an External Attack Surface Management (EASM) tool. EASM platforms are designed to identify and monitor your entire attack surface in real-time. They help you uncover vulnerabilities before attackers do, like:

  • Exposed credentials from user errors
  • Misconfigured cloud resources
  • Shadow IT (unapproved systems your users spin up without telling anyone)

Why TRaViS is a Game-Changer

When it comes to EASM, the folks over at TRaViS know what they’re doing. Their system isn’t just another security product; it’s a proactive solution. TRaViS helps you identify risks, back up your concerns with data, and provide actionable steps to secure your environment.

Imagine being able to walk into a team meeting and say:

  • “This is exactly what went wrong.”
  • “Here’s how we fix it.”
  • “And here’s how we prevent it from happening again.”

TRaViS doesn’t just make you look good—it makes your life sane again.

Stop the Madness: Take Action

Let’s face it: security policies only work if people follow them. And people will only follow them if they understand the stakes. Tools like TRaViS give you the proof and insights you need to enforce those policies effectively.

Ready to take the next step?
Hit me up. Let’s chat about how EASM can close the gap in your security and give you peace of mind.

Because security isn’t just about stopping attacks—it’s about keeping your team, your data, and your sanity intact.